Using plugins to make caching easier

We recommend these two plugins, which provide you with the best and easiest
ways to make sure that your WordPress site has a caching system in place:
✦ W3 Total Cache: Install this plugin to easily optimize your Web site
and user experience with page, browser, database, and object caching.
W3 Total Cache also includes features like HTML, CSS, and JavaScript
minify, as well as CDN configurations to improve your Web site’s speed
and performance (
✦ WP Super Cache: This plugin generates static HTML files from your
dynamic WordPress blog posts and pages. The static HTML files are
then served to your Web site visitors instead of the dynamically generated
PHP files, without affecting the look or function of your site. This
reduces the load on your server and increases the speed of your Web
site. Unlike the W3 Total Cache plugin, WP Super Cache ( doesn’t
have minify or CDN configurations.

Using plugins to make caching easier

Using a content delivery network

A content delivery network (CDN) stores your Web site data within different
points on a network and can deliver that data to Web site visitors with
a decreased amount of bandwidth. A CDN can choose to deliver this data
from the nearest geographical location, making the transfer faster. Because
of this, visitors don’t access the data from the same place at the same time,
which lightens the load on your server significantly.
To use a CDN, you need to sign up for a service that provides a network
and a series of computers to store and serve your data on your Web site.
The CDN can include items like images and CSS, JavaScript, and media files.
Using a CDN reduces the load on your server because the files are delivered
through the CDN, not through your Web server. This is especially helpful if
you use a significant amount of bandwidth on your current hosting account.
CDN services are relatively inexpensive, particularly if you don’t have a lot
of media files, images, and data to store on their servers. A few popular CDN
providers include
✦ Amazon Web Services:
✦ Akamai:
✦ CacheFly:
✦ PEER 1:
✦ MaxCDN:
The benefits of running a content delivery network include the following:
✦ Improved speed of your Web site
✦ Improved visitor experience
✦ Improved scalability for your Web site and database data delivery
✦ Resistant to Web site crashes during times of high traffic volumes
In the next section of this chapter, we give you a couple of plugins that
provide a user interface to help you set up a CDN on your Web site. Just
remember that CDN services aren’t free, and the costs vary depending on
the service provider that you use.

Using a content delivery network

Minifying JavaScript, CSS, and HTML

You can also improve the speed of your Web site through minifying —
making some of the files, like JavaScript, CSS, and HTML, smaller. This
involves taking all the files of your Web site and reducing the size by
doing things like
✦ Removing all line breaks and spaces in the file.
✦ Removing all code comments in the file.
✦ Removing unnecessary characters in the file.
✦ Using code shorthand, where possible, to decrease the amount of
characters in the file.
✦ Combining the files into one file, wherever possible; therefore, instead of
having ten JavaScript files, you could reduce the number to four or five.

Minifying JavaScript, CSS, and HTML files reduces the overall file size,
making them load faster on your Web site. Obviously, adjusting each of the
existing files on your site to make them smaller would take quite a lot of time
and programming skills that you may or may not possess. Therefore, you
may prefer to use a plugin or program to adjust these files. A good plugin or
program used to minify files can reduce the file to 30–40 percent of its original
size, which greatly improves the response time of your Web site.


Use a WordPress plugin (such as W3 Total Cache (
extend/plugins/w3-total-cache) that has a feature that minifies files,
such as JavaScript, CSS, and HTML, by caching the minified files. This leaves
the original files intact so they are easily readable and editable by you.

Minifying JavaScript, CSS, and HTML

Using a Caching System for Speed and Performance

A good way to improve the speed of your Web site is through caching different
types of content. Caching content means to store it transparently so that it
can be used for future loads of your Web site. A good caching system for your
Web site collects all the Web pages on your site and copies, stores, and delivers
the files to visitors of your Web site. This significantly reduces the server
load because without it, WordPress creates pages on your Web site dynamically
— each time a visitor loads your Web site, calls are made to the database
and code is complied and executed each time to create the page in her
browser. If you use a good caching program, those files are already built and
displayed, so your Web server doesn’t need to rebuild those pages each time.
The following are the different types of caching that can improve your
site performance:
✦ Page: Builds and stores (in your Web server memory) all the pages
on your Web site. Page caches generally have an expiration date. In
case you update content on your Web pages, the cache will eventually
rebuild itself to capture changes you make.
✦ Database: Reduces Web server overhead by storing and remembering
database tables and queries made by WordPress.
✦ Browser: Stores Web pages on the visitor’s local storage so when she
revisits your site, her browser displays the page from her hard drive
memory, instead of rebuilding it and calling it from your server. Browser
caches have an expiration date, so any changes you make can be captured
again in the future (your site visitors can also set their browser
settings to disable cache — so this may not work for everyone who
visits your site).
✦ Object: Stores data objects or HTML structures, which can increase
server load because, without a caching system, they need to be rebuilt
each time the site is loaded in a visitor’s Web browser. Object caching
helps the overall caching system by storing complete Web pages and
saving them for future loads of your site.

Using a Caching System for Speed and Performance

Increasing PHP memory limits

Most Web hosting providers limit the amount of memory any one PHP
script or program file can use on the Web server at any given time. PHP is at
the core of WordPress (see Book II, Chapter 3), and by default, WordPress
attempts to set the PHP memory limit to 32MB. However, if you see PHP
memory limit errors on your Web site, such as

PHP Fatal error: Allowed memory size of 33554432 bytes exhausted
(tried to allocate 6233929 bytes) …

The PHP memory limit needs to be increased to run the PHP script or file.
That memory limit error tells you that the PHP script was attempting to
allocate 64MB of memory; however, the allowed memory size set by the
server is limited to 32MB, which is the reason for the error.

To help resolve the PHP memory limit errors, within the wp-config.php,
define the maximum amount of memory that PHP can use by writing one of
these three lines of code, depending on how much memory you allow PHP to
use on your site, and adding it to the wp-config.php file on its own line:

define (‘WP_MEMORY_LIMIT’, ‘64m’); // increase limit to 64M
define (‘WP_MEMORY_LIMIT’, ‘96M’); // increase limit to 96M
define (‘WP_MEMORY_LIMIT’, ‘128M’); // increase limit to 128M

Some hosting providers disable the ability to increase PHP memory limits on
your Web hosting account, so depending on your hosting environment, your
attempts to increase the memory limit may not work. If you discover this is
the case for your particular hosting account, you can contact your host and
ask him to increase the PHP memory limit for your account or switch to a
different hosting provider.

Increasing PHP memory limits

address and path

Site and WordPress installation Web address

one of the most common template tags for use in
a theme is the bloginfo(); tag, which has several parameters you can use
to call different bits of information about your site (like the site name and
description, for example). You then can call in different theme template files
and graphics (or images) into your theme. For example, the URL of your Web
site can be defined in your template files with the following template tag:

<?php bloginfo(‘url’); ?> // Site URL

That template tag tells WordPress to communicate with the site database,
locate the site URL, and return it back to the template or plugin file that’s
making that database call. You can greatly reduce the number of database calls
(thereby, speeding up your site) by defining the site URL in the wp-config.
php file by inserting the following two lines on their own lines (replacing with your actual domain name, of course):

define (‘WP_HOME’, ‘’); // site address
define (‘WP_SITEURL’, ‘’); // wordpress address

With these two lines in place in the wp-config.php file, whenever
WordPress comes across a template tag that requests your site URL, it won’t
need to reach out to your database to discover what that URL is because it’s
defined in the file structure within the wp-config.php file. This reduces
the number of calls to the database, which, in turn, reduces the resources
your site uses on the Web server to display your Web site to your visitors.

Template and stylesheet path

Just as with the site URL from the preceding section, many themes and
the WordPress core code look for your WordPress theme template and
stylesheet directory through the following WordPress template tags:

<?php bloginfo(‘template_directory’); ?> // template directory
<?php bloginfo(‘stylesheet_directory’); ?> // stylesheet directory

Once again, you can significantly reduce the number of calls to the database
for the template and stylesheet directories by directly defining them in your
wp-config.php file. To do so, add these two lines of code (replace absolute/
path/ with your own server path and replace /themefolder with the name
of the theme folder you use currently) on their own separate lines:

define(‘TEMPLATEPATH’, ‘/absolute/path/to/wp-content/themes/themefolder’);
define(‘STYLESHEETPATH, ‘/absolute/path/to/wp-content/themes/themefolder’);

As with the site URL in the preceding section, having these two lines of code
in your wp-config.php file defines the file path within the file structure
in the wp-config.php file, so that WordPress doesn’t need to make an
additional call to the database to discover what the absolute and stylesheet
paths are

address and path

Post revisions, autosave, and trash handling

WordPress autosaves revisions of your posts and pages, and you can send
posts and pages to the trash can, instead of completely deleting them. You
visit the trash can and permanently delete your posts or pages. This extra
step is a safeguard in case of mistakes. (We give you the details about this
in Book IV.)

In terms of the post revisions, by default, WordPress saves unlimited revisions
and sometimes, depending on how often you edit and reedit posts and
pages, the saved revision list can get pretty long. You can limit the number
of revisions that WordPress will save by adding the following line to the
wp-config.php file:

define (‘WP_POST_REVISIONS’, 3); // limit number of revisions to 3

You can also completely disable the default revision feature by adding this
line to the wp-config.php file, on its own line:

define (‘WP_POST_REVISIONS’, false); // disable post revisions

WordPress creates these revisions through the Autosave feature. By default,
WordPress automatically saves a post revision every minute. If you take a
long time to write a post, you could rack up dozens of post revisions, which
are stored in the database and take up room. You can change the autosave
interval by adding this code to the wp-config.php file on its own line (this
code changes the autosave interval to 160 seconds, specifically — you can
choose any time interval you want):

define (‘AUTOSAVE_INTERVAL’, 160); // in seconds

The Trash feature in WordPress gives you a safeguard against permanently
deleting posts by mistake. In Book IV, you find that you can send a post or a
page to the trash and that this action doesn’t permanently delete it; instead,
WordPress stores it in a virtual trash can. (Windows users can think of it
as the Recycle Bin.) You can visit the trash can any time and permanently
delete the post or page, or you can leave it there and WordPress automatically
empties the trash can every 30 days. If you want to adjust this time
interval, you can add the first line of code to force WordPress to empty the
trash weekly, or the second line to disable the trash feature, completely, as
follows (on its own line):

define(‘EMPTY_TRASH_DAYS’, 7); // empty trash weekly
define(‘EMPTY_TRASH_DAYS’, 0); // disable trash

Post revisions, autosave, and trash handling